Someone once said, “Not all paper is created equal.” And it’s not metaphorically but literally that no two papers have the same properties, grammage, and qualities.
When it comes to product packaging, the paper grammage is the make or break of the brand impression. The type of paper you choose for your packaging can drastically affect the overall brand identity. On the other hand, if you choose a rather costly paperweight for some product that will be used internally, that would count as a major additional expense.
Factors To Consider When Choosing Paper Grammage For Your Product Packaging
- Durable and high quality.
- It is both cost-effective and convenient.
- Tamper-evident and secure.
- Environment-friendly and legally compliant.
- It comes with quality customer service.
Paper with a lighter weight is best suited for specific applications. while the thicker, heavier paper is better for others. Knowing the ideal GSM for your custom paper packaging can help you avoid unnecessary spending.
The best way to know which paper weight is suitable for your product packaging is to order sample kits from us. Our specially trained packaging experts are here to help you understand which grammage to use for your product packaging.
What is Paper Grammage?
Paper grammage is basically the weight of paper expressed as grams per square meter. It means the more the paper weighs, the thicker the paper is. Based on your product packaging, the paper grammage varies from thicker to thinner.
Along with that, paper grammage also has two types of finish; matte and gloss. Both of these two finishes are durable and suffice for the purpose of making your brand stand out from the rest.
If you ever feel unsure about the type of finish suitable for your product packaging, talk to our specially trained packaging experts who will help you understand which paper finish is suitable for your brand.
Types of Paper Used for Packaging:
Since the need for paper packaging is ever-increasing, the types of paper used for custom packaging are also increasing. And the drastic increase in the types of paper is directly proportional to the purpose of packaging or the product that is being packaged.
Let’s give you a slight overview of the types of papers that are generally used for packaging purposes:
Parchment/Baking Paper:
Because of its wet strength property, this type of paper is mostly used to pack fats, butter, cheese, and lard.
Greaseproof Paper: Instead of adding a plastic film, custom packaging companies are using greaseproof paper for packing snacks and other food items. These are not only eco-friendly but also keep the freshness intact.
Kraft Paper:
Kraft paper is the strongest of all paper and is commonly used for packaging bags, sleeve boxes, or simply used for wrapping. No matter what your product is, kraft paper ensures durability and cost-effectiveness.
Corrugated Board:
As earlier stated, Kraft paper is the strongest of all papers; the corrugated board is made up of 2 layers of kraft paper for additional toughness. This type of packaging material is excellent for mailer boxes or box packaging for luxury items that need extra care and protection.
Box Board:
The name says it all. Boxboard packaging is suitable for a custom box packaging for gifts, toiletries, or nearly anything that needs a box to be packaged. It’s durable, safe, cost-effective, and a sure way to shoot for the stars.
Cardboard:
Cards are heavier paper boxes with a wavy center and are normally used for custom packing for food items like pizza boxes, confectionery boxes, etc.
There can be various types of paper and packaging materials, but the most important thing to remember should be that they should be eco-friendly and easily decomposable. iPackU vows to provide custom packaging solutions for your brand that are not only eco-friendly but also cost-effective to make an everlasting impression on your brand.
How to choose the paper grammage for your product packaging:
With so many aspects to consider while choosing paper grammage, the best way is to talk to experts in the field to guide you properly. Our Special Trained Packaging experts are here to help you understand which grammage to use for your product packaging and which is best for your brand presence.
